„Digital Exploitation: Linking Communication and Labour“ mit Sebastian Sevignani

Since existing critical social research seems to have little to say with regard to media and communication, and on the other hand communication research often leaves out problems of exploitation through digital work, Marisol Sandoval and Sebastian Sevignani link communication and labour by thinking through “digital exploitation.” It is often overlooked that the production of the contemporary global media culture relies on communication and cooperation – controlled and managed by Big Tech. As users of social media platforms, we function as unpaid digital workers for these companies, as they feed off people’s data traces.

The symposium highlights how media and communication together with the drive for profit shape our society. The articles put together by Marlen van den Ecker and Sebastian Sevignani cover different aspects and effects of the digitalization and marketization of communication – from social media users acting as unpaid laborers and the role of data in capitalist ownership and accumulation to the new digital workers in China and the restructuring of media systems – and show how these processes go hand in hand with the transformation of capitalism in different parts of the world.

More information: